Trusha Seth Takes Charge as General Manager of Marketing at Ajmera Realty

Ajmera Realty & Infra India Ltd has appointed Ms. Trusha Seth as General Manager, Group Marketing.

In her new role, Trusha is expected to lead all marketing strategies, activities, and campaigns aimed at enhancing brand and product recognition, as well as recall value among stakeholders. Her appointment seeks to bring fresh energy and strategic direction to Ajmera Group's evolving narrative in the Indian real estate sector.

Trusha has over 18 years of experience in the Indian real estate sector, as well as in retail and hospitality. Previously, she served as the Deputy General Manager of Marketing for Shapoorji Pallonji Real Estate, where she led marketing initiatives for flagship developments in Mumbai, Pune, and Bengaluru under the brands SPRE and SD Corp. Before that, as the Assistant General Manager of Marketing at Viceroy Properties, she played a key role in enhancing the brand's visibility and driving sales.

Speaking on the appointment, Dhaval Ajmera, Director – Corporate Affairs, Ajmera Group, said, " We are at a significant phase in our growth journey, and are pleased to welcome Ms. Trusha Seth on board. Her expertise will play a key role in strengthening the brand narrative and shaping a robust, agile marketing strategy that aligns with today’s rapidly evolving marketing dynamics. We are confident of this association and the impact-driven results it will garner in the best interests of Ajmera Realty.”

Trusha Seth, General Manager – Group Marketing, Ajmera Realty & Infra India Ltd. “It’s an honour to be a part of a legacy brand that has played an integral role in defining Mumbai’s real estate landscape. As the market continues to evolve, there lies an immense opportunity to curate meaningful and relatable customer-centric narratives that resonate across audiences and platforms, in turn driving sales and brand recall value of Ajmera Realty.

I look forward to leveraging my experience to drive integrated marketing strategies that not only elevate the brand but also deliver real business impact.”