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FE BrandWagon Bureau is the news desk at Financial Express BrandWagon, bringing timely updates from the worlds of advertising, marketing, media, martech, and gaming. This byline is used for brief news reports, industry developments, and official announcements relevant to India’s A&M ecosystem.
Project Worldwide Appointed New Leaders for India and South Asia Operations
Project Worldwide appointed Rasheed Sait as Chief Growth Officer for India/South Asia, and Neha Lobo as the new Managing Director for GPJ India to expand its footprint in the India/South Asia region.
From Reel to Real: Bingo! Tedhe Medhe Turns One Viral Reel into a National Internet Movement
What began as a spontaneous Instagram reel has snowballed into a viral sensation, garnering over 112 million views and setting new benchmarks for internet-driven brand engagement.
